Defining a sales coaching culture at any organization can be nebulous as well as ambiguous. A coaching culture can take on the appearance of many different faces. There are however, specific attributes that will illustrate if an organization has truly created a coaching culture.
- Coaching cannot be a departmental activity. The management team must cooperatively and consistently drive performance using the same methods and techniques through out the organization.
- A coaching culture has managers openly discussing performance issues and techniques to drive performance across departmental lines.
- Management discusses and cooperatively engages with one another to drive performance and communication across departmental lines for the betterment of the organization
- Culture of employees who feel challenged and inspired for personal development, career growth, and continuous pursuit of helping the organization’s bottom line.
- The organization has embraced a specific theme for performance development.
- Coaching should not be viewed as a task to be completed but rather as a unique opportunity. The true relationship should be centered around the opportunity coaching not only provides the employee but also the manager.
- Managers value coaching, but also admit their need to be better coaches.
- All coaching and training leverages “real world” issues and solutions.
Tim Hagen Sales Training free sales and marketing tools, sales coaching, Sales Managers, Sales Progress, Sales Training
Welcome to part 2 of our "Free Sales and Marketing Tools" series. Today I want to go over a great sales training site with thousands of great articles written by the training industry’s top experts.
Education is an important part of continuing to be successful at sales. Even top reps, and the best managers have room for improvement.
Salesresources.com is a great website with articles written for sales, marketing, cold calling, management, etc. There’s a relevant list of articles for every professional, no matter your title or rank.
If your a manager articles from this site can be excellent coaching opportunities. If you know a rep is struggling with a fear of cold calling, send them the link to a relevant article on the site and have them email you not only 2 things they learned, but also an example of how they used that information in real life.
If your a rep and your manager or company doesn’t have the time or resources for training, this is an excellent way to improve your skills with no cost to your company. Like in the coaching example, try to not only "learn" but make sure you incorporate what you learn into your daily routine.
The information is free and helpful, so take advantage.
Shannon Gburzynski Sales Training free sales and marketing tools, free sales training, sales coaching
Sales and Marketing are two tightly intertwined concepts, and they should be treated as such. So one way to increase sales is to make your marketing work for you.
Over the next few entries, I want to introduce free online tools that help in various areas of sales and marketing. This week I want to talk about the press release grader from the company Hubspot . Get the attention you deserve from your press release by making sure you have optimized it to it’s highest potential. The press release grader rates your press release based on concepts that PR experts have deemed most important.
Check out all press release grader now.
Once you’ve got your press release into tip top shape, make sure you distribute it as widely as possible. One great tip we tell our customers…Post your release in the news section of your LinkedIn groups. With some groups having members in the 10’s of thousands you are bound to get some great exposure.
Check Back for more tools.
Shannon Gburzynski Sales Training free online marketing tools, free maketing tools, free online sales tools, free sales and marketing tools, Marketing, marketing tools, online sales tools, sales, sales and marketing tools, sales tools
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