Archive

Archive for January, 2010

Lack of Training and Development Leads to Missed Opportunities

January 28th, 2010

In a survey from Harris Interactive this year, it was reported that 51% of employees DON’T want to become mangers, and that 69% of older workers over the age of 64 are not interested in a promotion either.

One hypothesized reason for this unwillingness to move up is the lack of quality developmental programs for managers.  Employees are literally afraid of getting more responsibility with out being trained properly to handle it.

What kinds of management programs are in place at your company? Are they adequate?  You could be missing out on the most qualified candidate for the job because of a lack of education, and with the abundance of programs and even free information out there, there really is no excuse for a lack of training available to staff.

There are certainly two sides to this point that can be argued.  On one hand, you may only want to promote those with the confidence and ability to  “just figure it out”, without training programs and ramp up time.  On the other hand those nervous about promotion with out the proper tools to help them succeed may be the careful and thoughtful talent your company needs, but you can’t get it.

What do you think? Please leave your comments and thoughts below.

Shannon Gburzynski Sales Management, Sales Training , ,

Budget Is No Longer an Excuse for Skimping on Employee Training

January 25th, 2010

Last week we talked about a post from Selling Power discussing the top issues on the minds of sales leaders in 2010.  Shortly after posting I came across these interesting new stats published in the December/January edition of E-Learning Magazine from the Spring Board Project.  I would say these statistics create a strong case for why we need to continue to train our employees.

50% of employers say they currently have such a serious gap between their needs and employees’ skills that if affects their productivity.  In today’s business world, there is no room for drags on productivity.  According to this statistic 50% of businesses could improve their productivity by providing additional training for their employees.

48% of employers do not provide ongoing education or skills training primarily because of cost.  Budgets are tight so this is certainly a valid point, HOWEVER if you are one of those company’s whose productivity is struggling due to lack of training you may be costing yourself more money to your bottom line because you won’t spend the money to invest in your employees.

80% of workers show keen interest in pursuing further education and training.
Give the people what they want, it just may be what your company NEEDS.

62% of workers say a convincing reason to pursue training is that the future economy will be extremely demanding, and if their skills are not to up to date, someone will pass them by.  This is very true; you could also take this stat to a broader view.  Given that the economy will be demanding, if you do not update the skills of your employee who is to say that your customers won’t pass you by for a competitor with better-trained employees?

Certainly training your employees can be expensive, and in tough times there may not be the financial resources available to run a true training program or to hire an outside resource.  With that in mind it’s time to get creative.  Take advantage of free resources available via the web.  Article sites, blogs by sales trainers, websites like Selling Power which offer thousands of free resources, coaching your employees, role playing, all of these things are free and can be beneficial to the needs of your employees.

If you know someone is struggling with handling price objections you could first send them an article on handling price objections, and then schedule time to role-play and practice handling those objections.  These two simple things can really spring board the employee ahead, and will cost you nothing but a little bit of time.

This year stop using budget as an excuse to not train your employees, and get creative with free resources.  Your bottom line will thank you.

Shannon Gburzynski Sales Management, Sales Training , , , , , , , , , , ,

Shouldn’t all Sales People have Sales Leadership Skills

January 11th, 2010

When a sales person happens to display leadership abilities, typically we promote them to management or lead sales rep.  But shouldn’t all reps have sales leadership skills?  Skip Anderson made a great point in his recent blog post he said, “Leaders have the ability not only to lead, but also to easily get others to follow, a helpful skill during sales interactions.”

We associate leaders with many great qualities, they can incite passion in others, have the ability to get others to see their vision, and are trustworthy.  Shouldn’t we want all of those qualities in all of our sales people?  A sales person with passion is believable.  A sales person who can get others to see their vision is persuasive.  And a sales person, who is trustworthy, gets repeat business.  Yep, I think these are all good traits to have in a sales person, not just in a manager.

If you’re a rep, think about these qualities as you go about your daily work, and strive to exhibit them everyday.  And if you are a manager, coach and inspire your team to exhibit these qualities, in the long run they will out perform the followers because they will pave the way to success.

Visit Skip’s Original Post

Shannon Gburzynski Sales Management , , ,

Sales is Easy BUt we Need to Coach and Challenge Sales People

January 8th, 2010

I often laugh when I hear people say they could never do sales. When I ask why, they state all that rejection and hearing the word "no". It hit me, that’s why so many people actually fail at sales because they hear the word "no" so often. The sad fact is they should never hear that word if they follow a simple to use sales formula.

1. Ask (open-ended questions, these usually start with "what" or "how")
2. Shut Up & Listen
3. Address what the client said and seek a way to help or solve a problem

THATS IT

Isn’t that what sales is suppose to be about? Asking clients questions to see how we can or maybe cannot help. Most sales people have preconceived notions of what they are going to say or do in a sales call. What a BIG mistake. This puts you in the frame of mind of "Saying" and not asking. This is the biggest mistake I see when working with clients. Sales people who know what they are going to say before hearing a word coming from the client.

Mistakes in sales are usually very subtle and are attributed to a lack of sales planning. The planning should require what questions will be asked to ascertain specific areas of need, and what are the possible solutions for those responses. What do we hate about sales people? They are too pushy, they talk too much, they didn’t even listen, etc. The sad fact is when asked what specific questions sales people use to ask their client to define needs they respond with a long-winded synopsis’s of what they try to do in selling. By the way, they never answer the question. Here are the top mistakes sales people make:

1. They ask close ended questions (questions that require a "yes" or "no" response).
2. They have no planned or defined questioning sequence.
3. They rarely listen to what clients say because they are already thinking of what they want to say next.
4. Their call objectives are usually centered on the notion of what they want to do versus seeking information to help the client. This mentality pigeonholes their thought process.
5. The biggest mistake I get from sales people is that they know what they are doing. The attitude is centered on the perception they have mastered sales. Sales is NOT an event you simply master, rather a process you can always get better at.

So how do we help sales people succeed? How can we get sales people to perform better? The first thing we need to do is break down the basics of sales techniques into a very simplistic components. Next, we need to condition their behaviors to follow the sales components. The trick is not how to do sales, rather getting people to break their habits into a very question-based approach that is centered around the client, NOT them. Sounds easy, but it is not. Sales people hate to change. Here are some basic methods to help sales people improve their sales

1. Use question sheets to be filled out by sales people.This helps steer them and provide a glimpse of what is actually said.
2. Start each question with the words "what" or "why". This guarantees the client will provide ample information.
3. Listen! OK, so what does this mean? We need to break sales people’s habits of thinking what they want to say while the client is talking. This inhibits the sales person from learning something that could actually help close the sale. You do this with listening games and role-playing activities.
4. Encourage sales people to come up with at least 1 new question before each sales call. This promotes the thinking and associated behaviors with asking and listening

Sales is really easy if we focus on what we want to learn, what questions provide that information, and ultimately how we can solve/address the customer issues. Sales people often have their own way of doing things, but let’s challenge them to look at the fundamentals.

Tim Hagen Sales Management, Sales Training , , , , , , ,

The Not to Do Lists for Successful Sales Skills in 2010

January 5th, 2010

As the new year begins and we take off with a fresh start, many people are sharing the top to-do items to making 2010 a successful year.  We would like to share with you a great article from the Selling Power blog, a list of 15 things every sales person and 15 things every sales manager SHOULD NOT do.

Although this list of don’ts is a few months old, and some of the bullet points seem like common sense, I think it’s a relevant message for this time of year.  Sometimes we must be reminded of the basics, because often it’s the basic little things that we begin to let slide that can make all the difference in having a successful and profitable year.

Remember your basic sales techniques, and good luck in 2010.
Check out 15 Things Salespeople and Sales Managers Should Put on their Not to do List.

Shannon Gburzynski Sales Training , , , ,